Wednesday, October 13, 2010

AFFILIATE MARKETING THE NEW $$$CASH COW ON THE INTERNET Part 1 of 2

Is Affiliate Marketing the new cash cow?  YES IT IS....We have been hearing about how we have been in the worst recession since the 1930's'. Maybe, you have experienced the downturn of this economy.  However, what the news media and others are not telling you is that there is NO RECESSION ON THE INTERNET.  So while others waste their time applying for jobs online, and following other job seeking strategies getting more frustrated.  You have a $$$ CASH COW with the Internet.    There are no confines on the Internet and no limitations as to the number of prospects you can reach. Unlike other business that close at a certain time your business is opened 24/7/365 and you can operate it globally.

This business is great for the following:
  • Students
  • Blue Collar Workers
  • Sales Person
  • Office Workers
  • Network Marketers
  • Lost Job
HOW DO I START TO MAKE MONEY ON THE INTERNET
There are some things you need to know and I will share the highlights to get you started in the right direction.  You can begin making money as an affiliate marketer.  You may be scratching your head saying what is an affiliate marketer?   Notice the following breakdown of what and affiliate marketing is and what you will be doing for more detailed information The Super Affiliate Marketing Handbook

  • It begins with a retailer, service vendor or wholesaler who wants to generate more business to their website.
  • The retailer will contract with the affiliate network to bring the retailer, service vendor, or wholesalers to bring them customers which equal sales for their business.
  • Affiliate marketers (that would be YOU)  set up their Internet marketing strategies such as a blog, website, facebook, ads using google etc to deliver these customers through the affiliate network to the vendor and when the customers clicks on a link and makes a purchase(which is referred to as a conversion) you are then paid a commission or payout from the affiliate network.  The retailer sets the payouts for each conversion or sale. 
Within this system everyone is a winner the customer, the retailer, the affiliate and most importantly YOU.  They are competing for you to market their products and they will even assist you with your blog, website because they want you to be successful. It's a win win.

Here are a few definitions you need to know and I will give you a quick review.

Affiliate Manager
An affiliate manager is like a person that is hired to coach a successful team of affiliate marketers.  They do everything to make you successful marketer.  They want the best affiliate marketers on their team.  Additionally, there are online websites that do not have a manager you just sign up online, set up yourself, then use their tools and put their links on your blog, website, facebook, and u-tube, etc..

CPL ("Cost Per Lead")
You are paid when your link brings a potential customer to vendor. They will pay you to bring them a lead and they will take on the tasks of selling that lead. Once the customer  fills out a form on the advertisers landing page or website page. You get paid more on long forms verses the short forms when the customers completes the form.  If they don't complete the form you don't get paid.

CPA ("Cost Per Action")
You are paid when the potential customer takes an action such as sign up for a free trial or purchase. Make sure that you understand from your aaffiliate program what is required from the customer in order for you to get paid.  Example of a cost per action vendor:  Netflix

%  Percent of Sale
When you bring the consumer/customer to a vendors site and they purchase what you offer then you get a stated percent of the sales.  For example if you go to the fragrance counter in the mall and you purchase a fragrance the store clerk that assists you will get a percentage of that sale.  Always look at the advertisers website before running a % sale offer.  If you are making 15% off $700 item that is pretty good but if it's a $2.00 item then 15%  well you do the math not so sound so good.  Make sure the offer makes sense to promote.

Now that you have some basic knowledge be sure and join me for part 2 of this series.  I will give you a few major affiliates and discuss payout tips to use with your business.

Additionally, The Super Affiliate Marketing Handbook will provide more information it will take you from A to Z about affiliate marketing.
Here's to your Success!
Lorie Boatwright

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